Redesign of Popular Food Brands is an Eye-Opener

Redesign of Popular Food Brands is an Eye-Opener

Instagram account "Calorie Brands" turns recognizable food brands into something symbolic of a deadly sin by changing their logos into their calorie counts. Needless to say, depressingly large.



Sure, nutritional advice is always printed on the food packaging, but who ever does check the fine print ? We would rather have nothing get in the way of indulging in our favorite treats.



The 'Calorie Brands' collection features redesigned labels, that prominently display the calorie counts right on the fronts of the packaging.



Its a real eye opener to find that some seemingly harmless snacks actually have an awful lot of calories lurking in them.



Regular go-to snacks like pizza, fries, sandwich spreads, ketchup and cookies are not spared as are energy drinks and alcohol.



'Calorie Brands' have become a hit on the social media with their frank revelations about how fattening our favourite snacks really are.Looking forward to more such innovative campaigns from them. Who's next ? Gas guzzlers, maybe ?
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